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Around SBN: Explaining Jeremy Lin's Early, Surprising Success

A Year at SBN

Once upon a time, this site was hosted on blogger. I would put my thoughts out into the intertubes and once in a while it would pop out onto someone's screen. I averaged about 30-50 visitors per day and would get a comment every once in a blue moon. I plugged away mostly because I needed some place to vent. At the end of August last year the site migrated over the SB Nation. The first full month ended with 1528 visitors and 3013 page views which at that time seemed like a lot. A small group of core visitors came out of the woodwork and became fixtures here.

One year on (and two years of writing the blog in total), and August was another record breaking month (the 9th out of 12) with 9368 visits and 21658 page views. After a long-time of flying solo I welcomed long-time reader and commenter Chemmy as a partner to the site (best decision ever) and watched more and more lurkers come out of hiding to become members no doubt inspired by his call to arms.

Ridiculous_medium 

Star-divide

This weekend our growing community hit 100 members. The numbers conflict for some reason in the back office but it was either bobberbob or Pat Verbeek that put us over the century mark. Chemmy noted it in another comment thread but the best part is that each new member has fit into the community seamlessly. The discussion here, which was non-existent over at blogger, is a big reason why I look forward to posting something each day. The beauty of the platform that the SBN tech geniuses have put together is that this site is truly a community. Fanposts let you guys write up your own points of view and fanshots let you guys share anything interesting about the team that you come across while you wander the internets.

The new platform will make game day threads a great place to pass the time and give you a place to ensure that you are not suffering in silence. We're also working on a new and vastly improved SPG program for the start of the season. The upcoming season will probably be a tough slog but it'll be easier getting through it as a group than wondering if there is any light at the end of the tunnel on your own. There have actually been a number of changes to the platform itself since it launched. On the left hand side there are RSS feeds for fanshots, fanposts, and the front page. There are links to the rest of the SBN family so you can follow all of your other teams (almost). The commenting function continues to evolve all in an effort to make participation as easy as possible. Recommendations allow you to select the comments, fanshots, and fanposts that deserve everyone's recognition for their quality. I honestly believe that the new platform outpaces anything else available.

So, the past year has really been an exciting time for me. It has seen the site grow in both quality and quantity of, well, everything. So thanks to all of you for visiting and participating and making this the best Leafs community on the internet. And if you haven't joined why not do it now and help contribute to the atmosphere?

Poll
What kind of visitor are you?
Opposition fan lurking to enjoy the Leafs' problems
6 votes
I am a reformed lurker, now registered
11 votes
Not only registered but commenting now too!
11 votes
Leaf fan lurking to indulge my sadistic side
15 votes
An OG commenter
6 votes

49 votes | Poll has closed

Comment 57 comments  |  0 recs  | 

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Comments

Display:

I marked myself down as an OG despite not being able to find any comments of mine on your blogger site.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:06 PM EDT reply actions  

:O OG really starts here. Although Karina and Mirtle have crazy cred for commenting over at the blogger site. Althought that covers two of the three total comments so it makes sense that you couldn’t find yourself over there.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 7:08 PM EDT up reply actions  

You filed this under “Reading the Tea Leafs” btw.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:09 PM EDT up reply actions  

Fixed

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 7:13 PM EDT up reply actions  

Yeah, I marked myself down as “Now Registered” at SB despite the fact that I’m a regular subscriber to the “Forgot your password?” technology.

http://battleofcalifornia.blogspot.com/

by Earl Sleek on Sep 2, 2008 8:10 PM EDT up reply actions  

You know what that means…you don’t comment enough.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 8:50 PM EDT up reply actions  

That looks like my cat by the way, watch out he’s very tricky.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:12 PM EDT reply actions  

Looks like my cat too when she was young.. She’s crazy though. All claws, teeth and fur.

by LeafFanInVan on Sep 2, 2008 7:15 PM EDT up reply actions  

My cat is all fat, hair, and lazy. I should have named him Kyle.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:18 PM EDT up reply actions  

Hey, lay off the kid. He didn’t have THAT much hair.

by bobrouse! on Sep 2, 2008 7:20 PM EDT up reply actions  

It’s still going to take a lot to convince me that letting a UFA walk without offering him league minimum is stupid.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:21 PM EDT up reply actions  

Goes back to attitude. Better to clear him out than to show people that you can keep getting chances by being lazy.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 7:35 PM EDT up reply actions  

kittyporn?

Ahh, gotta love it when you catch your cat humping an LCD screen. A Kodak moment if I’ve ever seen one.

by bobrouse! on Sep 2, 2008 7:19 PM EDT reply actions  

That cat is attacking the top of the monitor and is also ferocious.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 7:20 PM EDT up reply actions  

He just wants his Leafs news.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 7:36 PM EDT up reply actions  

I realize this may be a really stupid question...

but I have been drinking slightly, so I blame that instead of actual stupidity: what does OG commenter mean? I’d like to think I was around these parts for quite some time, but I dunno if I go back to blogspot days

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 2, 2008 8:09 PM EDT reply actions  

and WOOOOOOOOT! on one year at SBN!

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 2, 2008 8:10 PM EDT up reply actions  

Thanks

The site launched August 28, 2007. Right before the worst season in memory (or this decade). Perfect timing.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 8:51 PM EDT up reply actions  

it’ll just show how hardcore we are, right? RIGHT?

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 2, 2008 9:07 PM EDT up reply actions  

Definitely

The fact that the site’s biggest growth period is during the off-season before what is universally expected to be a Katrina-like disaster says a lot about Leaf fans and their devotion.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 9:22 PM EDT up reply actions  

Original Gangstaaaaaaa!

I’m guessin’

by LeafFanInVan on Sep 2, 2008 8:24 PM EDT up reply actions  

Right On

Original Gangstaaaaa!

/Snoop’d

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 8:51 PM EDT up reply actions  

well, I marked myself as OG even though I don’t think I ever read you over on blogger

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 2, 2008 9:15 PM EDT up reply actions  

I think you qualify, you’ve been around since pretty much the beginning, that works.

Because Taking The Leafs Seriously Is Not An Option

by JaredFromLondon on Sep 2, 2008 9:39 PM EDT up reply actions  

Sweet. I had the second non-PPP comment over here, and the first non-SBN writer comment.

http://www.pensionplanpuppets.com/2007/9/12/153014/778

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 8:53 PM EDT reply actions  

It only took you two weeks to finally move over from the BoO!

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 8:56 PM EDT up reply actions  

I’m not very speedy, ok?

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 2, 2008 8:59 PM EDT up reply actions  

what about...

Opposition fan (Avs fan who was not originally a Quebec fan) who has no resentment toward the Leafs. In fact, I feel bad for you guys.

InYoFace Hasek! InYoFace

by InYoFace on Sep 2, 2008 9:09 PM EDT reply actions  

You guys are so rare that I didn’t put up a category but it’s nice to know that you guys aren’t like unicorns.

Although pity hurts too.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 2, 2008 9:21 PM EDT up reply actions  

I’ve been thinking about joining and commenting for the last few days… this post was the final nail in the coffin. Been lurking since mid February and have been visiting everyday since. PPP thank you for creating this site and sticking with it, I always enjoy your posts. Chemmy, I have always thought your comments were hilarious so I’m glad you’ve been brought on board.

But enough about you, what about me?

I’m a diehard east coast leafs fan. I spent six months in Toronto last winter for work and it really opened my eyes to the crazy toronto media. I managed to catch a couple of games live – both against the habs and both losses but not without some dramatics. Sundin tied the game with something like 8 seconds left in the 3rd and for 30 seconds the place almost felt like the Bell Centre. Am I allowed to say that?

Glad to have finally joined…

by Likely on Sep 2, 2008 10:48 PM EDT reply actions  

Welcome

Thanks for the kind words and glad that you finally joined.

Having been to the Bell Centre for a regular season game you can definitely say that since those animals are always one bad call away from rioting.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 9:27 AM EDT up reply actions  

I’m on the East Coast too, I’m lucky that a good friend of mine has Rangers tickets so I get to see the Leafs at the ACC South twice a year.

Thanks for the kind words, but more importantly thanks for joining.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 9:42 AM EDT up reply actions  

Okay, you talked me into it...

I’ll second the first paragraph above…

I’ve been a Leafs fan isolated in Texas for the last 10 years, but I’m moving back to the Motherland now. It’s Alberta now, but I’ll always bleed Blue & White.

TML4EVER.

by felix1522 on Sep 3, 2008 3:06 AM EDT reply actions  

Welcome

Good to see you sign up.

Texas? That’s a tough burden to bear as a Leafs fan.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 9:34 AM EDT up reply actions  

Dude I’d move to Austin, TX. Pretty cool scene down there and I’d be the best men’s league hockey player within a 500 mile radius.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 9:43 AM EDT up reply actions  

I taught him everything I know ;-)

OG – original ground? (I’m a civil engineer)

by leosc on Sep 3, 2008 8:40 AM EDT reply actions  

Engineers in the house.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 9:43 AM EDT up reply actions  

CONGRATULATIONS!

Very nice work. The readership will increase exponentially as more fans find this high quality blog. The PPP & Chemmy combination will be a catalyst for explosive growth.

by leosc on Sep 3, 2008 8:47 AM EDT reply actions  

It’s funny, I think we’re in a niche that’s really under-represented. I started commenting here because I thought it was the best general Leafs blog on the internet (now I write here, on a blog that people actually visit which is weird), but to be honest I’m surprised that there aren’t more general Leafs blogs.

We’ve got some cool stuff coming down the pipeline, I’m really excited for the season. The Leafs might stink, but we (you, PPP, me, maybe loser domi I dunno) are going to tear it up.

ps. Go Leafs go!

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 9:47 AM EDT up reply actions  

Psssh

no love, so Pssh

Because Taking The Leafs Seriously Is Not An Option

by JaredFromLondon on Sep 3, 2008 9:59 AM EDT up reply actions  

:*

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 10:16 AM EDT up reply actions  

Jared! Jared! Jared!

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 10:28 AM EDT up reply actions  

(pats jared on the head)

Don’t worry, we’ll let you play too. Just let us lock up the sharp objects and breakable stuff first. And wear your helmet

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 3, 2008 11:46 AM EDT up reply actions  

my helmet has stickers on i!

Because Taking The Leafs Seriously Is Not An Option

by JaredFromLondon on Sep 3, 2008 4:04 PM EDT up reply actions  

I got mail yaaaaaay

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 4:35 PM EDT up reply actions  

I’m surprised that there aren’t more general Leafs blogs.

Ditto. Or they die early deaths. I’ll keep blogging until the Leafs’ win the Cup.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 10:28 AM EDT up reply actions  

We’ll keep blogging after the Leafs win the Cup.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 10:58 AM EDT up reply actions  

I’ll do one entire season after the Leafs’ win then ride off into the sunset on a horse called Mission Accomplished ;)

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 11:13 AM EDT up reply actions  

Quitter.

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 11:23 AM EDT up reply actions  

hahaha I’ll just pass over the reins to you and go out on top!

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 11:47 AM EDT up reply actions  

Leafs dynasty!

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 12:48 PM EDT up reply actions  

go out on top

that’s what yer mom said last night!
/just leave the door wide open whydoncha?

Making stuff up since real Leafs news is far too depressing

by loser domi on Sep 4, 2008 1:57 PM EDT up reply actions  

I almost forgot

PPP,

Congrats on the one year. Every person commenting here is here because of your tireless devotion to covering the Leafs.

- Chemmy

Pension Plan Puppets*
* Blog contains less than 2% puppet content by weight.

by Chemmy on Sep 3, 2008 9:48 AM EDT reply actions  

Thanks!

You are still employed at Kramerica…errr PPP… ;)

But like I said, it’s made a huge difference having good commenters as opposed to a vacuum. Plus it’s more fun for me.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 10:27 AM EDT up reply actions  

Am new. Signed up because my message boards are becoming tiresome (let’s just let the season start before we start hating everything and everybody, OK?) and this place appears to let me write stuff….

Also because this place walks that fine line between disgruntled and bitter, where gallows humour reigns.

by 1967ers on Sep 3, 2008 1:32 PM EDT reply actions  

Also because this place walks that fine line between disgruntled and bitter, where gallows humour reigns.

hahahaha that’s great. That’ll be the tagline at some point in the future.

I can’t even begin to touch the most popular message boards. And you can definitely write stuff here. You definitely took to the FanPosts like a fish to water.

Pension Plan Puppets: A Toronto Maple Leafs blog and a group therapy session.

by PPP on Sep 3, 2008 1:42 PM EDT up reply actions  

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