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Women’s Hockey Wednesday: NWHL signs broadcast partnership with Twitter

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Another spate of NWHL signings, more information on the CWHL in China, and a new tournament in European junior hockey

A Day In The Life Of The New York Riveters Women's Hockey Team
The NWHL seeks to expand its fanbase further with a streaming deal with Twitter.
Photo by Bruce Bennett/Getty Images

Article of the Week

NWHL partners with Twitter for 2017-18 season - The Ice Garden

The news of the NWHL partnering with Twitter to broadcast one game a week on the social media platform was met with enthusiasm from fans and media members alike. In the absence of details about any financial backing behind the agreement, the most obvious benefit here is exposure. It’s a significant one. If the NWHL partnership functions similarly to the agreement between Twitter and the WNBA this season, at the very least, this will put women’s hockey in front of the eyeballs of a lot of people. That is a definite benefit, especially in places where hockey in general is a niche sport.

The harder question is the narrower one—how will this impact the NWHL, as a league? Without any information about the finances involved, it’s harder to get a complete picture. As positive as exposure is, the NWHL has had a lot of luck getting that exposure and somewhat less luck translating that into revenue.

One factor in keeping eyeballs beyond the two seconds Twitter apparently counts as a “view” will be the broadcast quality. It’s mentioned that the NWHL will be responsible for production. Presumably with access to Twitter servers, the streams will be relatively stable, but what the NWHL currently presents as a broadcast product doesn’t hold a candle to an NHL broadcast. If nothing else, hopefully the league will be able to improve lighting and possibly add an extra camera angle or two. What’s currently on offer matches the production values of a college or CWHL broadcast - with a larger audience, expectations get higher.

CWHL

CWHL players talk expansion, player compensation - The Ice Garden
Two Inferno and two Blades players give their thoughts on the latest news

CWHL players to receive compensation next season - Eyes On The Prize
The league appears set to meet its goal of paying players

Potential Players For Kunlun Red Star
Kelli Stack, Noora Räty and Zoe Hickel have agreed to be ambassadors and play hockey for Kunlun Red Star. But three players -- even three star players — do not make a hockey team.

The Interview: Noora Raty on the CWHL's Chinese expansion - Sportsnet.ca
Headed for the CWHL's Kunlun Red Star, top-flight international goaltender Noora Raty breaks down her new job, her grasp of Chinese and the future of women's hockey.

La Chine met le paquet - La Presse+
La Chine se prépare aux Jeux d’hiver de 2022 et ne lésine pas sur la dépense.

Renata Fast: The True Colors Of Teamwork
Renata Fast is a defender for the Canadian Women's National Team and the CWHL's Toronto Furies. Quick, fierce, and the consummate teammate.

NWHL

Where Will All-Star Defender Kaleigh Fratkin Land?
This NWHL offseason has been full of surprise moves.

NWHL Draft Picks Have Been Slow To Sign
June 1 marked the beginning of the NWHL free agent signing period. In addition to returning players, 2016 draft picks are now free to sign with one of the four league franchises.

Signings and Re-Signings

Buffalo Beauts re-sign six from Championship team - The Ice Garden

New Beauts Signing Jordan Ott Eager To Compete

Three Rookie Skaters Sign NWHL Deals - The Ice Garden

Juana Baribeau re-signs with the Connecticut Whale - The Ice Garden

SDHL (Sweden)

Lara Stalder signs with SDHL team Linköping - The Ice Garden
Former Minnesota-Duluth star will play in Swedish league for 2017-18 season.

DEBL (Austria)

Former Penn State women's hockey forward inks pro deal | collegian.psu.edu
Laura Bowman signed a contract with the EHV Tigers Vienna, becoming the second former Nittany Lion to play professionally.

IIHF

Friends of Womens Hockey Fund Off To Terrific Start
“We’re excited about this effort and it’s been great to see the enthusiasm out of the gate from our Trustee level donors and Board to help fuel our goal,”

Johnson to lead USA women
Will attempt fourth straight U18 gold medal

Ice hockey: Hilary Knight posts video of workout dragging weights
U.S. women's hockey players Hilary Knight and Kali Flanagan posted a video of their workout dragging weights across a room on Thursday.

U16 women battle it out
In late April during the IIHF Ice Hockey World Championship period a new event emerged in Budapest as the Hungarian Ice Hockey Federation for the first time organized a European U16 women’s tournament.

A game of her own
A pioneer in every sense of the word, there is no one who has done more for the growth and success of women’s hockey than Fran Rider

NCAA

Women’s WCHA should give Lindenwood a fair, long look
If the women’s WCHA wants to replace North Dakota soon, Lindenwood is the lone logical option, and not as low-quality a long-term choice as it might seem.

NCAA Ice Hockey rules committee recommends modifying video reviews | NCAA.com
The NCAA Ice Hockey Rules Committee recommended some new rules changes.

Para ice hockey

Poll

Will you be checking out the Twitter live NWHL broadcasts this season?

This poll is closed

  • 44%
    Absolutely!
    (12 votes)
  • 40%
    At least once
    (11 votes)
  • 3%
    No, all hockey must be in 4K
    (1 vote)
  • 11%
    No, I don’t have Twitter
    (3 votes)
27 votes total Vote Now